The world has become extremely fast paced and people have become more and more impatient. The idea and possibility of having a small delivery window period when ordering products entices the consumer market. To draw in new customers and retain existing ones, the logistics industry needs to invest in modern and improved methods to satisfy the consumer market. Thus the need for technologically adept solutions such as Fleet Management Software with its various benefits.
It is an undeniable fact that the world has embraced the rapidly growing digital landscape. The logistics industry is not immune to this digital transformation. As such, it bodes well for businesses in the logistics industry to accept this reality and use it to their advantage. One such way to do this is through the use of fleet management software.
With the aim of keeping businesses in the logistics industry in the loop of this ever-transforming digital world, this article will delve into explaining what fleet management software is as well as the benefits of adopting such software into your business’ growth strategy.
So What Is A Fleet Management Software?
Fleet Management: A Challenge That Can Be Easily Solved
Businesses whose operations comprises of the use of any form of commercial vehicles — most probably than not — have to concern themselves with fleet management. Regardless of the size of the business, fleet management involves ensuring that the vehicles of the business operate efficiently, timeously and within the cost constraints of the business.
Whether the business consists of food delivery services, shuttle services, courier services and so forth, making use of fleet management software stands equivalent to seizing economic and commercial opportunity. To fully take advantage of such a digital development, it is best to have a working understanding of what it is.
A fleet management software, essentially, is software that is designed to effectively manage the commercial vehicles of a business. Because the delivery process can be met with stark challenges, the purpose of such software is to create smoother operational experiences for businesses and ultimately five-star experience for customers. This can be achieved in a number of ways. For instance, a fleet management software is designed to provide real-time location tracking for both drivers and dispatchers, mapping out effective travel routes, Analysing driver behaviours and capturing any other relevant data that will increase operational costs.
Practical Example of How A Fleet Management Software Would Work:
Because different companies may design such a software differently from others, they may thus have varying interfaces and functionalities. However, the following serves as a typical example of how such a software would operate when it comes to — for instance — courier services.
A driver will receive a delivery or pickup task from a dispatcher. Through mapped out routes from the software, the driver will attend to this task. The driver will then record the proof of delivery or pick up through a carrier app either by scanning the barcode of the parcel or taking a picture of it. The completion of the order may also be processed through a secure PIN sent to the customer upon initiation of the delivery process. Once this is completed, the dispatcher automatically gets notification of this entire process and is able to collect operational data from this.
Outstanding Benefits Of Fleet Management Software
An effective fleet management software comes with a number of great benefits for dispatchers or carriers, drivers and logistics companies. Below are some examples of such benefits:
Increases Efficiency and Saves Time
Years ago, Benjamin Franklin wrote an essay in which he constructed the phrase “time is money.” It has been over 200 years since the phrase was first publicized, but it remains even more relevant today. As mentioned earlier, customers generally subscribe to the culture of instant gratification. As a business whose functionalities involve ensuring customer satisfaction through the use of your commercial vehicles, you want to ensure that you eliminate as much of the customers’ waiting period as possible
There are a number of ways this benefit can be actualised. For example, the barcode scanning functionality of the software that allows drivers to simply scan the barcodes of delivery items at pick up and delivery locations as opposed to having to jot these down on paper. This reduces administration discrepancies and the administration process in itself thus saving time and increasing efficiency.
A further example is through the mapping and navigation system of the software. It is a great money and time-waster for fleet operators to use delivery routes that take them further than they are supposed to go to get to their destinations. Using inefficient, traffic-ridden routes defeats the purpose of meeting todays ‘on-demand’ culture. Fleet management software combats these issues by mapping out effective delivery routes and thus decreasing the delivery time while simultaneously decreasing the amount of money spent on fuel.
Effective Communication Channel Between Drivers and Customers
From a customer’s perspective, when purchasing an item that is to be delivered, money is certainly spent. In addition to spending money, some customers may have emotional connections or attachments to their expected ordered items. Therefore, it is appropriate and should be expected that customers seek consistent updates and communication on the delivery of their orders.
In a study conducted by DispatchTrack, 80% of the consumers who participated in the study confirmed their need to receive updates on the status of their deliveries. 90% of them expressed that it is necessary for them to be able to track their parcels. This study fundamentally conveys customers’ need for transparency and communication.
An efficient fleet management software can adhere to this need and plea for transparency and communication by:
- Having a chat or a call function within the carrier app that customers and drivers can use as a direct line of communication
- Enabling drivers to display their routes and exact locations for customers to follow and track in real time
- Enabling customers to view ETA
Allowing customers to have access to this transparency and effective communication builds trust and eliminates any uncertainties and misunderstandings that may arise during the delivery process. Additionally, it increases customer satisfaction.
Real-Time Reporting Between Drivers and Last Mile Delivery Companies
Drivers and their last mile delivery companies or dispatchers need to make the ultimate dream team to ensure that customer needs are met. This will help give them a competitive edge in this competitive market.
How exactly would a delivery app for drivers help make these parties a dream team? By allowing dispatchers to track the drivers in real-time through the dispatcher’s Carrier App that is linked to fleet management software. Through this, dispatchers can update the drivers on any route changes. Not only is this an effective driver management system but it is also a way to identify problems in the delivery process that can be improved upon.
Additionally, it enhances the safety of drivers and helps dispatchers and drivers keep track of packages that have already been delivered without having to confirm this information through endless, time-consuming phone calls or manual administrative processes.
Reliable Electronic Data Collection
Fleet management software collect insightful data that can be used to curate innovative ways to streamline business and customer success. Examples of such data is how much fuel was used in the operational process, customer demographics, number of deliveries made, problematic routes and even speed alerts.
The logistics industry is not immune to the many challenges posed to businesses. However, because of the crucial role this industry plays in supply chain management, cost-effective and efficient solutions are needed to keep the chain from severing. A working solution to this is taking advantage of the growing gig economy.
Sometimes the operational load of businesses increases, therefore requiring that they pull in extra help. Gig drivers are a practical solution to hiring extra help to combat such busy times. Through an effective Carrier App, companies may assign delivery requests to gig drivers whose locations will be tracked through the fleet management software — should they accept the requests. In this way, any safety concerns are thus eliminated.
Integrating fleet management software and gig drivers provides cost-effective, temporary extra help for companies to help manage their delivery loads when needed.
Get Your Fleet Management Software Today!
Taking advantage of the digital landscape instead of shying away from it does more good than harm to businesses. With the ongoing evolving times and trends, businesses can either adapt or perish. Therefore, staying abreast of digital trends and prioritizing digital transformation places businesses in positions to withstand and survive economic challenges.
Embracing efficient fleet management software gives businesses a competing chance in the saturated market in that it helps get deliveries done quickly and efficiently and gradually increases the productivity of businesses through the ability to digitize and automate data-capturing processes.
With that said, waste no further time. Take charge of your business’ trajectory and invest in your fleet management software today.